Marco Girola, JK Group and MS Printing Solutions marketing and communications manager, tells WTiN about the companies’ offering at Innovate Textile & Apparel Virtual Trade Show (15-30 October) and their plans for 2021.
Why did JK Group and MS Printing Solutions decide to exhibit at Innovate Textile & Apparel and what do the companies hope to gain by attending the virtual event?
Since before Covid-19 the Trade Show segment was in deep change with an ever-greater integration between physical and virtual spaces. Covid-19 era has only speed up the spread of virtual initiatives: a safe way of continuing to promote commercial relations and keeping in touch with customers. The Innovate Textile & Apparel Virtual Trade Show by WTiN seemed to us highly skilled; therefore, the right place to meet the digital textile printing professionals.
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